About cookies

What are some of these technologies?

Cookies are small files that are placed on your browser or device by the website or app you’re using or ad you’re viewing. Pixel tags (also called clear GIFs, web beacons, or pixels) are small blocks of code on a webpage or app that allow them to do things like read and place cookies and transmit information to us or our partners. The resulting connection can include information such as a device’s IP address, the time a person viewed the pixel, an identifier associated with the browser or device and the type of browser being used. Local storage is an industry-standard technology that allows a website or app to store and retrieve data on a person’s computer, mobile phone or other device. Some examples include device or HTML5 local storage and caching.

Why do we use cookies and similar technologies?

We use these technologies for a variety of reasons, such as allowing us to show you content and advertising that’s most relevant to you; improving our products and services; and helping to keep our Services secure. While specific names of the Cookies and similar technologies that we use may change from time to time as we improve and update our Services, they generally fall into the below categories of use:

Categories of use Examples
Authentication

These technologies tell us when you’re logged in, so we can show you the appropriate experience and features.

For example, Cookies and similar technologies tell us when you are logged in to this website so we can show you relevant and social information when you visit other websites that use social plugins. 

Security and site integrity

They support or enable security features.

For example, they help protect your account from being accessed by anyone other than you. Cookies and similar technologies also let us know when several people have logged in from the same computer. With login approvals if someone logs into your account from a browser you’ve never used before, we may block them and ask for more information. 

Besides helping to keep unauthorized people from logging into your account, we also use Cookies and similar technologies to help make sure the people or machines that access  this website don’t violate our policies. These Cookies and similar technologies help us understand the volume and frequency of requests so we can detect and stop people or machines from “scraping” information from our site.

We also use these tools to make this site easier to use, like when you mistype one character of your username or password. If you’ve already logged into this website from the same browser, we’ll give you easier options to correct your typo since we know you’ve successfully logged into this website before.

Advertising, insights and measurement

Things like Cookies and similar technologies (such as information about your device or a pixel on a website) are used to understand and deliver ads, make them more relevant to you, and analyze products and services and the use of those products and services.

For example, we use cookies so we, or our affiliates and partners, can serve you ads that may be interesting to you on this website or other websites and mobile applications.  We also may work with an advertiser or its marketing partners to serve you an ad on or off this website, such as after you’ve visited the advertiser’s site or app, or show you an ad based on the websites you visit or the apps you use – all across the Internet and mobile ecosystem.

We also may use Cookies to provide advertisers with insights about the people who see and interact with their ads, visit their websites, and use their apps.

Localization

These help us provide localized experiences.

For example, we may store information in a cookie that is placed on your browser or device so you will see the site in your preferred language.

Site features and services

These provide functionality that help us deliver products and services.

Performance

We use these to provide you with the best experience possible.

For example, we may use Cookies or similar technologies to help us route traffic between servers and understand how quickly this website loads for different people. Sometimes we may store information on your browser or device so features you are using load and respond faster.

Analytics and research

These are used to understand, improve, and research products and services, including when you access this website or other websites and apps from a computer or mobile device.

For example, we may use Cookies or similar technologies (including information from your device) to understand how you are using social plugins to improve them. We may share information about this analysis with our partners.

How do we use cookies, local storage or similar technologies when you use a mobile device?

Many mobile devices act just like computers, such as smart phones that support full-featured browsers. For those devices, we use Cookies and similar technologies in ways that are similar to when you are accessing the web from a computer. Other devices use different technologies such as local storage on a device, Software Development Kits (SDKs) or Advanced Programming Interfaces (APIs) to facilitate the same types of processes we use Cookies for, as described above.

We may obtain or receive information about your use of your device, our apps, or other apps. As on the web, we also may use these technologies to store an identifier or other information on your device. 

How do we use cookies for security purposes?

We use tools like cookies to help keep this website safe, secure and easy to use. Cookies support or enable security features. For example, with login approvals if someone logs into your account from a browser you’ve never used before, we may block them and ask for more information. They also help us implement login notifications, so you can be alerted when your account is accessed under suspicious circumstances and disable any access.

We also use these tools to make our Services easier to use, like when you mistype one character of your username or password. For example, if you’ve already logged into this website from the same browser, we’ll give you easier options to correct your typo since we know you’ve successfully logged into this website before.

When might we use cookies, device identifiers, local storage or similar technologies?

We may place or use these technologies when you interact with our website, our related companies, or with an advertiser or partner using a browser or device that permits the placement or use of the relevant technology. For example, when you visit our site, we may place or read cookies or receive information from your devices. We may also place cookies through a pixel on an advertiser’s or partner’s site.

When might we read the cookies on your computer or device?

Web browsers send any cookies for a particular web domain (ex: italianeasily.com) to the website each time a machine with those cookies accesses content served from that domain. This means that any italianeasily.com cookies will be sent to italianeasily when any page is accessed at italianeasily.com by that machine. It also means that these cookies are sent to italianeasily when someone accesses a third-party website or application that integrates or uses our website like one of our plugins.

How do third parties use cookies, pixel tags ("pixels") and other similar technologies on our Services?

We sometimes use service providers to help us provide certain products and services. For example, we use service providers to help you buy things usin italianesily on your mobile phone.

When you view, click or otherwise interact with an ad or app on or off Facebook, our partners also use cookies, pixels or similar technologies (like local storage or information from your device), to help provide you with relevant services and ads. For example, a platform partner may use cookies, software developer kits (SDKs) or similar technologies to customize your experience while you’re using their app. Or, an advertising partner may use a cookie to decide whether they want us to show you one of their ads or to measure the performance of the ads you see. Our partners also may use these technologies to help share information with our Services, like how you use their website or app.

We or others (like your friends in their posts or the Pages or apps you visit or use) may integrate third party features like maps or videos to provide you with better services. The providers of those integrations may collect information when you view or use them, including information about you and your device or browser. They may do this using Cookies or similar technologies. To learn more about the information they collect or receive, review their privacy policies.

How do we use Cookies and similar technologies to show relevant ads?

We use Cookies and similar technologies to show you ads on and off this website. 

Types of cookies used by Google

We use different types of cookies to run Google websites and ads-related products. Some or all of the cookies identified below may be stored in your browser. You can view and manage cookies in your browser (though browsers for mobile devices may not offer this visibility).

Category of use Example

Preferences

These cookies allow our websites to remember information that changes the way that the site behaves or looks, such as your preferred language or the region that you are in. For instance, by remembering your region, a website may be able to provide you with local weather reports or traffic news. These cookies can also assist you in changing text size, font and other parts of web pages that you can personalise.

Loss of the information stored in a preference cookie may make the website experience less functional but should not prevent it from working.

Most Google users will have a preferences cookie called ‘NID’ in their browsers. A browser sends this cookie with requests to Google’s sites. The NID cookie contains a unique ID that Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20) and whether or not you wish to have Google’s SafeSearch filter turned on.

Security

We use security cookies to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised parties.

For example, we use cookies called ‘SID’ and ‘HSID’ which contain digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time. The combination of these two cookies allows us to block many types of attack, such as attempts to steal the content of forms that you complete on web pages.

Processes

Process cookies help make the website work and deliver services that the website visitor expects, like navigating around web pages or accessing secure areas of the website. Without these cookies, the website cannot function properly.

For example, we use a cookie called ‘lbcs’ which makes it possible for Google Docs to open many Docs in one browser. Blocking this cookie would prevent Google Docs from operating correctly.

Advertising

We use cookies to make advertising more engaging to users and more valuable to publishers and advertisers. Some common applications of cookies are to select advertising based on what’s relevant to a user; to improve reporting on campaign performance and to avoid showing ads that the user has already seen.

Google uses cookies like NID and SID to help customise adverts on Google properties, such as Google Search. For example, we use such cookies to remember your most recent searches, your previous interactions with an advertiser’s adverts or search results and your visits to an advertiser’s website. This helps us to show you customised adverts on Google.

We also use cookies for advertising that we serve across the web. Our main advertising cookie on non-Google sites is called ‘id’ and it is stored in browsers under the domain doubleclick.net. We use others with names such as _drt_, FLC and exchange_uid. Other Google properties, such as YouTube, may also use these cookies to show you more relevant adverts.

Sometimes an advertising cookie may be set on the domain of the website that you are visiting. In the case of our DoubleClick product, a cookie called ‘__gads’ may be set on the domain of the site that you are visiting. Unlike cookies that are set on Google's own domains, this cookie cannot be read by Google when you're on other sites. It serves purposes such as measuring interactions with the adverts on that domain and preventing the same adverts from being shown to you too many times.

Google also uses conversion cookies whose main purpose is to help advertisers determine how many times the people who click on their adverts end up purchasing their products. These cookies allow Google and the advertiser to determine that you clicked on the advert and later visited the advertiser site. Conversion cookies are not used by Google for interest-based advert targeting and persist for a limited time only. These cookies are generally set in the googleadservices.com or google.com/ads domain and have names like ‘Conversion’ and ‘TAID’. Conversion cookie data may also be used in combination with your Google account to link conversion events across different devices that you use. Only anonymous data gathered from these cookies is shared with advertisers.

Some of our other cookies may be used to measure conversion events as well. For example, DoubleClick and Google Analytics cookies may also be used for this purpose.

Session State

Websites often collect information about how users interact with a website. This may include the pages that users visit most often, and whether users get error messages from certain pages. We use these so-called ‘session state cookies’ to help us improve our services, in order to improve our users’ browsing experience. Blocking or deleting these cookies will not render the website unusable.

These cookies may also be used to anonymously measure the effectiveness of PPC (pay per click) and affiliate advertising.

For example, we use a cookie called ‘recently_watched_video_id_list’ so that YouTube can record the videos most recently watched by a particular browser.

Analytics

Google Analytics is Google’s analytics tool that helps website and app owners to understand how visitors engage with their properties. It may use a set of cookies to collect information and report website usage statistics without personally identifying individual visitors to Google. The main cookie used by Google Analytics is the ‘__ga’ cookie.

In addition to reporting website usage statistics, Google Analytics can also be used, together with some of the advertising cookies described above, to help show more relevant adverts on Google properties (like Google Search) and across the web.

Learn more about Analytics cookies and privacy information.